Interactive Focus Day: Sunday, 6 May 2018
Analysing network data to make business decisions and enhance CEM
9:00 am - 9:30 am Registration, coffee and networking
9:30 am - 11:30 am Network automation approaches for better CXTarek AbuBakr - Technical Customer Experience Manager Etisalat Egypt
While it’s easy to capture data from mobile users, CEM has long advanced in improving customer experience for mobile. Today’s inspirations are Automation and Machine learning (ML). Learn how to automate and correlate the information together in one interface. Moreover, how to build a solid ML regression model to predict/design your capacity needs
Tarek AbuBakrTechnical Customer Experience Manager
10:30 am - 11:00 am Networking break
11:00 am - 12:00 pm Monetising network dataLaurent Rigaut - Vice President Customer Information & Personalization ORANGE Corporate
On the fixed networks, you have enough data. But how can you utilise the data to make business sense? One possibility is to do some analysis and offer promotions to third party vendors. What else?
Laurent RigautVice President Customer Information & Personalization
12:30 pm - 1:30 pm Lunch
3:00 pm - 3:00 pm End of focus day
The published programme is correct at time of printing. However, given the seniority of our speakers and the nature of their roles, speakers may subsequently substitute or remove themselves from the programme. This is always regrettable, and we will always try to replace the speaker with a speaker with equivalent insight.