6-8 May 2018
Sheraton Grand Hotel, Dubai, UAE, Dubai, United Arab Emirates
Speaker Information:

Rim Dourai


Director Customer Experience and Process Management
Du


12:40 PM Shaping a design-driven experience for B2B customers

Key learning outcomes of this high-level session include:

  • Understand customers’ needs and perspectives
  • Structure a programme to unify the organisation
  • Design hybrid journeys combining digital and human interactions
  • Use an agile approach to cut through complexity and drive differentiation


Check out the incredible speaker line-up to see who will be joining Rim.

Download The Latest Agenda